Sophie Zhaofei Li

Art Director of Home & Life Department,

Sophie Zhaofei Li, who specialises in marketing management, has worked in Canon, Toshiba and other top 500 companies in the world.  In the middle of her career she dedicated herself to the E-commence industry.  She worked for Amazon China and started their third party business.  In 2015, she started at JD and brought eBay, Lotte, Rakuten and Walmart into the company’s E-commence platform and managed their online business.  In early 2017, she founded JD Art, which focuses on contemporary art consumption. JD Art embraces the “Internet +” and is becoming the new sign-post of Chinese art market.